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Glyphius 2008 Lens

Monday, May 19, 2008

Here is a little look into setting up a business and getting focused attention on a website. As you noticed my last 2 posts have been about Glyphius 2008 and I explained that I owned Glyphius2008.com.

First things first. I purchased the domain at 1 and 1 because they are cheap. Even Cheaper than GoDaddy. I think .com domains are just $6.99 per year. It’s tough to beat that. If you are looking for a domain to purchase that includes your keyword, then I recommend DomainFinder. Just plug in “Glyphius 2008″ and it will tell you what is available and what is taken. Actually, you can plug in any keyword or phrase.  And the best part is that it’s free.

Next I set up a hosting account. I use many, including Hostgator. For Glyphius 2008, I decided on a sales letter, and the most efficient software for that is Muvar. So I installed Muvar, multivariate testing software on my new hosting account and pointed the DNS to it from 1 and 1.

Write the sales letter for Glyphius copywriting software including a few variations and load it onto Muvar at Glyphius2008.com. I decide on a comparison between Glyphius 2007 and Glyphius 2008 as the main purpose of my salesletter because there is very little difference between the two and Glyphius 2008 costs more than $200 more.

And then I blogged about Glyphius 2008. Why blog? In a word, rankings. In another word, links. Although there are supposedly 4 resellers of Glyphius 2008, I can only find one using Google, and they are not even ranked in the top 10. I figure that there must be people looking for it using Google and I am right. The first of my 10 copies sells.

Today I set up a lens on Squidoo all about Glyphius 2008. The main purpose is to have another page that generates links and traffic and has another shot at being ranked in the search engines. Squidoo is highly respected by Google and pages often get high rankings. We shall see how well my Glyphius 2008 lens does.

This may seem like a lot of work considering I only have 10 copies of Glyphius 2007 for sale. However, I’m hoping to be a reseller for Glyphius 2008 at some point after the 2007 software is no longer available. Because when it comes down to it, Glyphius is great software that everyone who has an Internet Business needs.

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Filed in Copywriting, Internet Business Processes, Internet Business Software, SEO, Traffic | Comments (3)

Glyphius 2008 vs. Glyphius 2007

Friday, May 16, 2008

It took a couple of days for Google to find Glyphius2008.com and even then there seemed to be an issue with Muvar. So even with error message showing for the search result, the domain still ranked on the second page for the keyword Glyphius 2008.

Not bad, but still, I would have thought it might have been higher. Once I seem to have worked out the issues with Muvar, it jumped to the #5 position, but those issues seemed to ahve returned and so it dropped back down. Ahh, the power of meta tags and content.

I sold one copy of Glyphius 2007 and have just 9 left. As you can see on Glyphius2008.com, there is really very little difference between Glyphius 2007 and Glyphius 2008.

The creator, James Brausch has noted that the change in data from year to year makes about a 1-2% difference. If that’s worth the additional $215 or so you will pay for Glyphius 2008, then be my guest. If you’d rather save the money, head over to Glyphius2008.com and buy a copy of Glyphius 2007.

And if you are a reseller of Glyphius 2008, please drop me an email  at joshua  at  aliyamarketing.com or click the “Call Me” button on my home page for Aliya Marketing. I’d love to sell Glyphius 2008 too.

Filed in Internet Business Software | Comments (0)

Glyphius 2008

Sunday, May 11, 2008

It’s the craziest thing I’ve ever seen. James Brausch sold licenses to sell Glyphius 2008 for $100,000 a piece. Actually, I don’t know whether they paid that or the $35,000 he was selling them for on his 24 hour special. Either way, it is a serious investment.

You’d think you’d be able to find a copy. Going to James’s website there is a link to one of them, and if you Google Glyphius 2008, you can find that supplier somewhere on the second page. But I can’t find the other 3 anywhere.

I’d love to find them since I own the domain Glyphius2008.com and would like to either be an affiliate or a reseller. I mean, I did invest $10, I’d like to recoup that investment.

For now, I’ve put up a sales page for Glyphius 2007, since I have 10 copies left. After all, when James was selling the rights to an earlier version of Glyphius, he noted that, “The data doesn’t change much from year to year, but a 1 or 2% effectiveness decrease does happen about each year.”

So, if anyone knows who has the rights to sell Glyphius 2008 and how to contact them, I’d love to hear. I’d be happy to help them make money. In the meantime, we will see how I did with my sales page on Glyphius2008.com and see if I will get a pretty good Google ranking. I suspect the domain alone should qualify me for #1. We shall see.

Filed in Internet Business Software | Comments (0)

An Opportunity Not to Be Missed

Monday, March 10, 2008

Last week I placed an order for a printed newsletter. I don’t particularly like printed newsletters, I prefer reading on the computer and having it where I can re-read it easily. So, the truth is, that if the content lives up to its billing, I’ll read this one, but I didn’t really order it it for the content either.

I  ordered it because I couldn’t resist the bonus. The bonus for ordering included a piece of software that I wanted and it was cheaper to order the newsletter and get the bonus than it was to just order the software.

I always like getting packages in the mail, even when I know what is in them. Today I received 2, one that I knew the contents of and this one, a bit larger. I was pleased to see it included the 2 bonuses, including that piece of software. And that was it.

There was no note. No receipt. Not even a return address.

Top marketers know there is something called stickiness. Whenever you ship an item, include something that will surprise and delight the recipient. You don’t ever want him to take you up on your money back guarantee.  For instance, I recently had a customer order a piece of software from me. Between here and Australia, the USPS managed to lose it. Since I didn’t want to refund his money, I sent him another piece of software as a free bonus and as a thank you for his patience.

It wasn’t my fault, but the customer doesn’t care.  Don’t miss an opportunity to be nice, appreciate your customers, and say thank you. Even when you are already giving them something for free. You probably did that to build the relationship in the first place.

Filed in Customer Service, Internet Business | Comments (0)

Better Than a Blogroll

Friday, March 7, 2008

I loved to study philosophy when I was in college, though I majored in History and Classics. Logic is part of philosophy and  when you study logic you learn about the syllogism.  As a kid I learned this syllogism that proves that a ham sandwich is better than a million dollars: Nothing is better than a million dollars, and a ham sandwich is certainly better than nothing, therefore a ham sandwich is better than million dollars!

That is a long way of saying that I found something better than a blogroll, so I eliminated it from this blog. I included it in the first place to show you who I was reading and what I found valuable. I realized that I have a much etter tool for that, my Internet Business Toolbar.  You can find it hear:

You can download the toolbar for Internet Explorer here:
http://aliyamarketing.com/Toolbar/InternetBusinessToolbar.exe
or for the Internet Business Toolbar for Firefox, just click here: http://aliyamarketing.com/Toolbar/InternetBusinessToolbar.xpi

It includes all the blogs I read regularly, more than a dozen free tools I use, and links to another dozen pieces of software or services that I use to run my business. You can add a few things to it yourself if you like to customize, but the meat of it is in those three menus.

I didn’t used to be a fan of toolbars cluttering my browser, but when I created this one with all the tools I need in one place, I couldn’t resist. It’s free, so you can’t beat the price. Try it and let me know what you think.

Filed in Internet Business, Internet Business Processes, Internet Business Software | Comments (1)